iPhone 17 Series buyers received outstanding freebies at Beyond The Box and Digital Walker

Here's what happened after the viral iPhone 17 Series Midnight Launch at Beyond The Box and Digital Walker.

The 1st iPhone 17 Series owner at Digital Walker

A true value for money promo

Beyond the Box and Digital Walker hosted the midnight launch events for the iPhone 17 Series last October 16, 2025, at several locations in the Philippines.

The simultaneous events at the Glorietta 2 Activity Center, Power Plant Mall North Court in Rockwell, and the Beyond the Box store at Robinsons Place Manila in Ermita.

The retailers announced that the first 88 customers at each location will receive premium prizes. According to the press release, the first 20 customers received a MacBook Air and other freebies, with a total bundle value of PHP 102,600. 

Customers number 21 through 88 got bundles of accessories from brands such as Shokz, Satechi, and Momax, with values ranging from PHP 36,980 to PHP 51,890.

All customers who purchased an iphone during the midnight events also received guaranteed freebies, such as Marshall headphones and Momax accessories, worth up to PHP 32,610.

Tesla Model Y Raffle

Additionally, every purchase made at the midnight launch will grant the buyer two entries into a raffle for a chance to win a Tesla Model Y.

The host

The events have also featured live entertainment and hosts. Specifically, the Glorietta event was hosted by Janeena Chan with performances by SPIT Manila and Itchyworms, and an appearance by Niana Guerrero. 

The Rockwell venue was hosted by Vince Velasco, featuring Pencilbox Comedy and The Ridleys. 

Meanwhile, the Robinsons Ermita event was led by Boom Gonzales with performances from Nameless Kids and Ryannah Julia, and an appearance of actress Sofia Andres.

For those unable to attend the main events, midnight purchases will also be available at other Beyond the Box and Digital Walker locations, including stores in Clark, Cebu, Malolos, Nuvali, Baguio, and several other cities.

More details can be found on the Beyond the Box website and Digital Walker or their official social media channels.

What do you guys think?