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Asus ZenFone Live Unboxing And First Impressions

Asus has recently introduced the ZenFone Live in PH, a stylish budget smartphone w/ innovative and unique beautification feature for live video streaming.
Asus ZenFone Live Unboxing And First Impressions
Time to live stream beautifully?

As the name suggest, the Asus ZenFone Live is designed to live stream beautifully using Facebook, Instagram, and YouTube live videos. It has a "Beautify Live" app that has the ability to adjust how beautified you want your self to be before appearing on your live videos.

Obviously, the main target of this handset is those who want to look great in their live stream videos. Either men or women. But, we also know that potential smartphone buyers aren't only looking at the beautify feature.

So, the question is, "Can this handset deliver?", let's see!

Asus Zenfone Live (ZB501KL) Specs

Display: 5 Inch HD IPS 1280 x 720 resolution w/ 2.5D curved glass at 294 ppi
CPU: 1.2 GHz 64 Bit Snapdragon 410 quad core processor
GPU: Adreno 306
RAM: 2 GB
ROM: 16 GB expandable via micro SD card slot up to 128 GB
Main Camera: 13 MP f/2.0 w/ AF and LED flash
Selfie Camera: 5 MP f/2.2 w/ LED flash
Battery: 2,650 mAh
OS: Android 6.0 Marshmallow w/ ZenUI 3.5
Connectivity: WiFi, 3G, LTE, Bluetooth, GPS, A GPS, dual SIM (hybrid)
Others: Colors: shimmer gold, rose pink, navy black
Sensors: Accelerometer, light, compass, proximity
Dimensions: 141.2 x 71.74 x 7.95 mm
Weight: 120 g
Price: PHP 6,995

Disclaimer: This ZenFone Live unit was seeded by Asus Philippines for our honest review. Also, watch out for our giveaway soon.

Unboxing / Accessories

Plenty stuff inside!
Plenty stuff inside!

The Asus ZenFone Live Media Editon we have comes in a very well presented and generous package. We got a HUGE shoe box like package which contains the box of the phone itself together with other freebies like a tripod w/ mount, and Lolliflash.
2x mirror
2x mirror

Also, you'll find pair of mirror deep inside the box, one with stand, and one without stand. Very feminine.
The rest of the inclusions inside
The rest of the inclusions inside

For the actual phone package, you'll find a standard 1A USB wall charger, USB to micro USB data / charging cables, earbuds w/ mic, and SIM ejector tool. Even with the lack of a FREE case, we find it hard to complain.

Build Quality / Design

View at the back
View at the back

The construction of the Asus ZenFone Live is quite good for the price. The handset comes in a mostly metal unibody like structure w/ good curves and textured buttons. In front, the 2.5D curved glass on top of the screen seems to have some sort of glass protection and oleophobic coating against fingerprint smudges.
View on top
View on top
Bottom
Bottom
Left
Left
Right
Right

In terms of design, it reminds us of other affordable handsets from OPPO and Vivo. It has the familiar HTC like look that other manufacturers like Apple copied. It is curvy all over, slim, and doesn't have camera bump. The best part, the black border bezel on the side of the screen is far from thick.

Design is familiar, but construction is decent for the price!

The handset also has standard button and ports placements. The headphone jack is still there, the volume rocker and power button is at the right side, and there's a pair of microphone on top and below.

As a result, the phone is highly comfortable to hold and the buttons are easy to reach or locate.


Initial findings

1. Build is okayish and design is usual, but the 2.5D curved HD screen looks great for the price and it has 10 points of multitouch.
2. Snapdragon 410 is slower compared to most modern budget chipsets, but it is still enough for social media use and running live streaming apps.
3. The handset still comes with Android 6.0 Marshmallow OS, but it has the newer ZenUI 3.5 skin. Usual ZenFone bloats are present though.
4. The 13 MP f/2.0 main camera has plenty of detail in daylight. It is also well saturated. The camera in front has good colors and has flash in front, but it has the tendency to over beautify even on low beautify levels.
5. OTG works, there's LED notification, LTE is pretty stable, microphone quality is clear, no lighting on physical Android keys, and there's no fingerprint scanner.

Related: Asus ZenFone Live: First Camera Samples

As of the moment

For doing beautified live videos on Facebook, Instagram, and Youtube, the Asus ZenFone Live is on point. The microphone quality is also clear and it has a nice type of 5 inch HD 2.5D screen. However, its chipset is already dated.

We'll check if it can still keep up with most modern similarly priced phones.

For our review: Asus ZenFone Live Review - Livestream Beautifully
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