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LG Philippines partners with Netflix to help ACPI and Shelter of Hope this Christmas

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During a media launch event held in Makati, LG Philippines and Netflix announced their upcoming lineup for the Christmas season. 
LG Philippines partners with Netflix to help ACPI and Shelter of Hope this Christmas
LGEPH Vice President for Home Entertainment Mr. Sunho Choi during the LG x Netflix Media Launch

LG x Netflix this Christmas

LGEPH Product Marketing Manager Angelica Dumlao kicked off the program by talking about the Evolution of Picture Quality, and how LG has taken efforts in pushing for technological innovation. She started from the evolution of TV from analog to digital. This went on up to the arrival of curved screens, high dynamic range (HDR), smart TVs, OLED TVs, and 4K from the past few years. It was further added,

For us in LG, Life's about more than having the latest technology. It’s about the experiences technology creates. We are a pacesetter in the industry and we will continue to deliver consumer electronics that let you embrace life and prepare you for its greatest moments.

In line with the holiday theme, LG Philippines collaborated with Netflix to give back to the community. Netflix launched the the streaming service’s holiday film headliner, Klaus.
Netflix's holiday show entitled Klaus
Netflix's holiday show entitled Klaus

This is the headliner for Netflix’s holiday lineup, is a fully 2D animated movie and a Netflix first. Like the movies of the old times, Netflix aims to make Klaus to become a Christmas tradition that is being replayed every holiday season.

The trailer plus the behind the scenes footage was shown using the use of LG’s award-winning OLED TVs. With each purchase of an OLED TV comes with a FREE gift of Netflix subscription for 6 months.

The Animation Council of the Philippines, Inc. (ACPI) was also invited to discuss on the use of 2D animation in Klaus, and how LG OLED TVs are the most suitable platform to view it on. LG donated a TV as a present for the said organization. The electronics giant wants the content creators to have access to innovative technology so they can share their art with the community.

Moreover, there is a campaign called #ShareTheGoodLifewithLG in which LG Philippines allotted a portion of each sale of an LG product to the Shelter of Hope Children. Aside from that, LG has promised to donate home entertainment and home appliances that cost more than PHP 1M.
LG and Netflix officials together with some kids from Shelter of Hope
LG and Netflix officials together with some kids from Shelter of Hope

After that LG brand ambassador, James Deakin, shared the reasons of buying the OLED TVs whether as a gift or for personal use.

For more information about the brand LG Philippines and its wide range of products, follow them at official Instagram @lgphilippines.

What are your thoughts about this partnership of LG and Netflix for this Christmas season?
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