In fiction, the only limit is the writer's imagination. If the author desires the main character to sparkle in broad daylight, then it shall happen. A tournament of wizards in flying brooms? Done. What about a financially-struggling lead with the newest smartphone model? Possible in K-drama land.
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Oh Soo-Ah of Itaewon Class coolly closing her pink Galaxy Z Flip |
Samsung smartphones dominated new trending Netflix K-dramas
If you've been hooked to a k-drama like the rest of us, an obvious product placement wouldn't escape your eyes. And if you're a tech geek like us, a new smartphone model flawlessly weaved into an episode is asking for a feature.
It's smart advertising. K-dramas are not only popular in Korea, but also the rest of the world. And viewers who get hooked often try to emulate the characters they admire, including getting the same smartphone.
Author's note: happened to me with Lee Bona from The Inheritors, Galaxy Note 3 with flip case ring a bell? And who better grab this opportunity than South Korea-born Samsung.
Easter egg hunt? Try spotting these Samsung smartphones in your favorite K-dramas.
Crash Landing On You
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Se-ri with her Note10 |
Ah, the breakout hit of 2020. Who hasn't fallen for star-crossed lovers, North Korean elite army captain Ri Jeong-hyeok and South Korean heiress Yoon Se-ri. The teary yet heartwarming border goodbye scene? Chef's kiss.
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Scheduled messages on Note10 |
Apart from falling in love with the adorable North Korea clique, you've probably Googled the smartphones you've seen throughout the series. Here's your answer. It's the Galaxy Note10 series. It got quite the airtime during Yoon Se-ri's return to Korea.
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Samsung's latest Note made a lot of appearance in CLOY |
Spoiler: The Galaxy Note10 will play a major role in the love story of Captain Ri and Princess Se-ri.
And if you're eagle-eyed, you've probably got a glimpse of a Vivo phone in the North Korea scenes.
Itaewon Class
Nothing gets you to push that next episode button better than a lead you would root for. Park Sae-ro-yi from Itaewon Class does just that with his determination to succeed in life, particularly to trump Jangga—the company that wronged Sae Ro Yi.
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Galaxy Z Flip on smartphone mode |
In this cool webtoon adaptation, there's also a cool smartphone that may have caught your eye. The Galaxy Z Flip, in all it flippin' cool features' was heavily used in this series. We see it used by characters Soo Ah and others in the final episode.
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Jo Yi-seo with the iPhone XS |
Other Samsung phones also made their appearances in Itaewon Class, as well as an iPhone XS with a really cute case and pop socket. Now that's product placement.
Hi Bye, Mama!
While we like to watch shows that make us laugh, there are also some of us who search for a good cry. Hi Bye, Mama is a show that will make you laugh one moment, then make you bawl the next. Cha Yu-Ri is a ghost given a chance at life for 49 days.
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Cha Yu Ri with her new Galaxy Note10 |
It's the type of show you know would give you heartbreak in the end but still wouldn't stop watching.
In one of the episodes, the Jo Kang-Hwa gave former wife Cha Yu Ri a Galaxy Note 10.
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Galaxy Fold |
Doctor Kye Keun-Sang meanwhile uses the Galaxy Fold—something we wish to also have.
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Galaxy Z Flip |
Kye Keun-Sang's wife Ko Hyun-Jung was seen using the Galaxy Z Flip for taking a groufie as well.
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Oh Min-Jeong with an S20 Ultra |
Jo Kang-Hwa's new wife Oh Min-Jeong was also spotted using the Galaxy S20 Ultra.
Did we miss any smartphone debut in beloved K-dramas? Let us know!
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