The rollout of this campaign is part of the company’s efforts to provide "a 360-degree presales-to-aftersales customer journey," which includes addressing the riding needs and pain points of its clients.
The event is being held in different cities and provinces, where HATASU features e-bike education talks such as the Safety Riding Program and HATASU e-bike 101. The company has also partnered with local government units for the caravan.
The recent campaign was held last April 12-13 in Bajada, Davao.
Existing e-bike users can also have their units checked for repair or maintenance during the caravan.
Sales representatives and installment partners are also present to assist potential buyers.
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