HONOR 400 5G drew long lines in PH, sold out in 3 days

The newly launched HONOR 400 5G is a hit in the Philippines.

It's a hit!

Strong sales for HONOR 400 5G in the Philippines

HONOR claimed that it had a record-breaking first-day sale of the HONOR 400 5G last June 28, 2025.

Long lines in different locations

In particular, those who pre-ordered the phone were seen in long lines to claim their units in several HONOR stores in the country, like SM Baliwag, SM Fairview, SM Seaside Mall, SM Southmall, SM North EDSA, and SM MOA.

Those who pre-ordered the device received freebies worth PHP 9,397, which include the JBL Go 4 speaker, HONOR Choice Earbuds Clips, and a Jisulife Pro 1. 

Pre-order customers get the chance to win a Rolex GMT Master II worth PHP 600,000 or a Hermès Lindy Mini Bag worth PHP 420,000.

Sold out in just 3 days

According to the company, its pre-order numbers officially surpassed its predecessor HONOR 200 5G by 15 times and have sold out in just 3 days. 

HONOR Philippines Vice President Stephen Cheng said that stocks will replenish soon.

We are still in shock. We have been working very hard for the past few months to introduce HONOR 400 5G to our supporters perfectly and it's safe to say that all our hard work has paid off. Don't worry to those who haven't gotten their hands on our AI phone, restock will arrive sooner than later, said HONOR Philippines Vice President Stephen Cheng.

To recap, the new HONOR 400 5G is an AI-focused camera-centric mid-ranger priced at just PHP 22,999 SRP.

HONOR 400 5G design

The handset combines sleek, minimalist design with durability, available in Desert Gold and Midnight Black finishes. It features a 6.55-inch flat AMOLED display with a high 2736 x 1264 resolution, 120Hz refresh rate, 3840Hz PWM dimming, and an impressive peak brightness of 5,000 nits.

For visual comfort, it includes eye-care innovations like AI Defocus Eyecare, AI Circadian Night Display, and Ultra Dark Mode.

Powering the device is a 4nm Snapdragon 7 Gen 3 chip with an Adreno GPU, alongside 12GB of RAM and 512GB of internal storage. The battery gets a notable upgrade to 6,000mAh, supported by 80W HONOR SuperCharge via USB-C.

Photography is a strong suit, boasting a 200MP main camera with OIS, a 12MP ultra-wide with macro capabilities, and a 50MP front camera for selfies.

It also packs AI-driven features like Super Zoom, Image to Video, Erase Passers-by, and Face Tune enhance both functionality and creativity.

The rest of the specs and features include stereo speakers, support for WiFi 6, 5G, Bluetooth 5.4, NFC, dual SIM, and the latest Android 15 with MagicOS 9.0.

The device could be ordered at HONOR Experience and Partner Stores and online via Lazada, Shopee, and TikTok Shop. It is also available via Home Credit's easy installments of as low as PHP 979 per month for 18 months.