TCL Fresh Air AC tops global sales in 2024
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| Courtesy: TCL |
How did TCL achieve top ranking last year?
TCL ranked first in global sales in 2024, according to a report released by the independent third-party research firm Sunpower Consulting Group.
This significant lead demonstrates the widespread popularity of TCL's FreshIN series among consumers and affirms TCL's position as a global leader in the fresh air AC category, TCL said.
According to the company, this result is supported by its forward-thinking strategy and ongoing breakthroughs in technological innovation. While most air conditioner brands remained focused on traditional cooling and heating functions, TCL saw the growing demand for smart and healthy air solutions and initiated its strategic layout in the fresh air AC segment.
From launching its Global Fresh Air Strategy in 2021 to the release of FreshIN 3.0 in 2023 and the official launch of the fifth-generation FreshIN C7 in 2024, TCL has been steadily advancing, setting new industry standards.
For instance, the FreshIN 3.0 offers upgraded user experiences through features such as healthy fresh air, AI voice control, and AI energy saving. Its advanced features made it stand out at CES 2025, where it won the "Smart Fresh Air Technology Innovation Award."
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| Image from TCL |
TCL has also accelerated its global expansion, with the company ranking first in export volume in the Philippines, Panama, Algeria, and Ukraine between January and December 2024.
TCL Air Conditioners operates 11 production bases in Zhongshan, Wuhan, Jiujiang, Nansha, Indonesia, and Brazil, with annual production capacity exceeding 38 million units and sales surpassing 20 million units annually. Its products are sold in over 160 countries and regions, ranking among the top three in domestic AC sales and top two in exports.
TCL has an R&D team composed of over 1,000 professionals. They lead in nine core technologies: Smart Fresh Air Technology for Deep Sleep Optimization, AI Energy-Saving Technology, High-Efficiency Quiet Operation Fresh Air Technology, Energy-Saving Heat Pump Technology, High-Volume Fresh Air Low-Noise Technology, Compact High-efficiency Inverter Control Technology, Smart Gentle Breeze Technology, Strong Cooling in High Ambient Temperature Technology, and All-condition Operation Energy-Saving Smart Control Technology.
Moving forward, TCL will continue to focus on its 'Smart & Healthy' positioning, expand its global footprint, and launch innovative products with high user value, further solidifying its leadership in the global market, the company said.
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