Toyota ATIV Hybrid EV launched: 1.5L eCVT, wireless Apple CarPlay and Android Auto, PHP 916,000 starting price

Toyota ATIV, with a 1.5-liter gasoline engine with a self-charging hybrid system, launched as the Japanese giant's most affordable Hybrid Electric Vehicle yet. 

Toyota ATIV's aggressive front design

Most Affordable Toyota HEV yet?

The Toyota Vios, now rebranded as the ATIV for the Philippine market, has been a cornerstone of the local automotive landscape since its introduction in 2003. Over two decades, it has solidified its position as the leading subcompact sedan, with sales exceeding 1.5 million units by 2023. 

The fourth-generation Vios (now called ATIV), with its hybrid variant, represents a significant evolution, aligning with Toyota's commitment to sustainable mobility while maintaining its reputation for reliability and affordability.

The all-new ATIV Hybrid Electric Vehicle integrates a 1.5-liter gasoline engine with Toyota's self-charging hybrid system, offering a combined power output of approximately 91 horsepower and a seamless electric mode operation for short urban trips. 

All-new Toyota ATIV

Key features include the Toyota Safety Sense 3.0 suite (comprising pre-collision warning, adaptive cruise control, and lane-keeping assist), an 8-inch infotainment system with Apple CarPlay and Android Auto compatibility, and a spacious interior accommodating five passengers.

The car features a 1.5-liter 2NR-VEX Atkinson-cycle gasoline engine (91 PS at 5,500 rpm, 121 Nm at 3,600-4,700 rpm) paired with an 80 PS electric motor and an electronically controlled continuously variable transmission (E-CVT). It yields a combined output of 109 PS, delivering a fuel efficiency of approximately 25km/L, with front-wheel drive and self-charging capability.

The HEV variant measures 4,425 x 1,730 x 1,475mm, with a 2,650mm wheelbase, and weighs 1,150kg. It has a 133mm ground clearance and is equipped with a MacPherson strut front and torsion beam rear suspension that should ensure stability and comfort.

Toyota ATIV's interior instrument cluster and infotainment system

Aside from the Toyota Safety Sense 3.0, it features a pre-collision system with pedestrian detection, full-speed adaptive cruise control, lane departure alert, automatic high beams, and road sign assist. Additionally, it comes with seven airbags, vehicle stability control, hill-start assist, and a 360-degree camera.

Interiors include an 8-inch touch screen with wireless connectivity, a 7-inch digital instrument cluster, wireless charging, leatherette upholstery, keyless entry, push-button start, and a 506-liter trunk capacity.

Price and availability

Toyota ATIV's rear design

Toyota ATIV 1.3 E MT - PHP 916,000

Toyota ATIV 1.3 E CVT - PHP 980,000

Toyota ATIV 1.5 G CVT - PHP 1,058,000

Toyota ATIV 1.5 HEV CVT - PHP 1,198,000

It is scheduled for public debut on October 24 to 26, 2025, at the Bonifacio High Street Amphitheatre in Bonifacio Global City, Taguig. This opportunity allows the public to explore and test drive various ATIV variants, including the highly anticipated HEV model. It will then be available at Toyota dealerships nationwide soon after.

Toyota Motors Philippines may offer promotional incentives, such as low-interest financing and trade-in options, during the launch period. 

What do you guys think?