Report: Tribe Reaches One Million Downloads!
Tribe reached 1 million download in PH and Indonesia |
That's despite being a new player (first launched in the Philippines last December 2016) in the fierce video-over-the-top (OTT) space.
Enjoy different tiles on Tribe |
“As Tribe celebrates its first year anniversary in the region and expects continued growth, we are thankful to our partners and audiences,” says Iskandar Samad, Chief Executive Officer of Tribe. “We truly owe the drive and inspiration to expand reach and develop custom offerings to our digitally savvy audiences who continue to be vocal about what they wish to watch in our app.”
Locally, Tribe has a huge following among Korean entertainment fans, from K-pop to K-drama. The company's current rich contents includes has exclusive Korean series Strong Woman Do Bong Soon, K-dramas Uncontrollably Fond and Heard it Through the Grapevine, and the second season of the popular Anime Attack on Titan.
“Tribe users in the Philippines really love the app’s linear experience, specifically the Korean entertainment channels like K-PLUS, KBS, and TvN as they can catch the latest K-drama and K-pop shows as these air in Korea. If they miss an episode, they can always catch-up via our Video-on- Demand library,” shares Steve Santos, Tribe’s Country Manager.
“With 80 percent of our users under the age of 35, and a strong female audience share for K-entertainment shows, Tribe would be the perfect channel for retail, fashion, and lifestyle brands focusing on the younger demographic," Samad says, also noting Tribe’s ability to deliver video ad pre-rolls, and mid-rolls later in the year.
To use Tribe, all you need to do is download the app via Google Play or Apple App Store and enjoy a 30-day FREE trial. To continue to streams shows, there will just be a subscription fee of PHP 69 per month or PHP 30 per week. SMS "Tribe69" to 7227 for Globe and enjoy watching.
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