IKEA partners with ASUS ROG to create "affordable" gaming furniture accessories
Furniture giant IKEA today revealed that it is teaming up with ASUS's Republic of Gamers (ROG) gaming brand to create "affordable gaming furniture accessories" with a product line of around 30 products.
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| IKEA x ROG |
IKEA partners with ASUS ROG
According to Engadget's report, the IKEA x ROG gaming range will be developed by the IKEA Product Development Center in Shanghai, China. IKEA said its designers held workshops with ROG designers along with professional gamers and "gaming lovers" to nail down the functionality needed for home gaming furniture.
By teaming up with ROG, IKEA wants to combine its home furnishing knowledge with ROG’s expertise in creating exceptional gaming experience.
IKEA said that its gaming furniture design could blend in better with your decor than other gaming chairs in furniture.
The company is targeting to launch the range in China in February 2021. It will be available elsewhere by October of 2021.
IKEA and ROG have yet to reveal the exact products that they will launch.
Stay tuned for more info!
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