MWC 2025: HONOR introduces AI-focused ALPHA PLAN, bags 50 media awards

The plan includes billions worth of AI investments.

File photo: HONOR's massive booth last MWC 2025

HONOR's AI strategies

HONOR AI Ecosystem MWC 2025

Tech company HONOR has revealed its HONOR ALPHA PLAN at the Mobile World Congress (MWC) 2025. This introduces a USD 10 billion AI investment strategy and a commitment to provide seven years of Android OS and security updates for its HONOR Magic Series.

AI is the future, and HONOR is ready to embrace it with cutting-edge innovation and collaboration. Through the HONOR ALPHA PLAN, we aim to empower individuals and industries to realize their full potential in the intelligent world," said James Li, CEO of HONOR.

During the event, HONOR's innovations also won over 50 media awards which include:

HONOR awards last MWC 2025

• HONOR Watch 5 Ultra - Named "Best Smartwatch" by TechRadar for its titanium shell, 1.5-inch AMOLED screen, and 15-day battery life.
• HONOR Pad V9 - Praised for its sleek design, AI-infused user interface, and powerful performance by Android Authority and Tom's Guide.
• HONOR Earbuds Open - Awarded "Best Earbuds" by TechRadar for exceptional sound quality, AI live translation, active noise cancellation, and comfort.
• HONOR MagicBook Pro 14 - Celebrated for its OLED display, powerful processors, and sleek design, making it an ideal choice for professionals.

With the HONOR ALPHA PLAN, the company boosts its vision of leading the global AI race.

By investing in transformative technologies and long-term customer support, HONOR continues to redefine the role of AI in everyday life, empowering users and industries worldwide, the tech company said.

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