With the increasing number of choices the modern consumers are forced to pick from, it has become difficult to differentiate and find the perfect product for their individual needs. Often, the said consumers would canvas multiple and diverse stores before deciding which product will their hard earned money. Sony, a leader in the electronics industry responded to this by holding the first-ever Sony Fair at the Bonifacio High Street in BGC, Taguig on the this December 9 to 18 of 2016.
|Sony Fair 2016|
Sony's key product lines from the vast categories of mobile, imaging, entertainment, audio and gaming. In designing these products, Sony made sure that they provide the highest of customer experience which therefore improves the quality of living of Sony's customers.
“In celebration of Sony Corporation’s 70th Anniversary, we at Sony Philippines are very excited to share our current product line and introduce our new ones during the opening of our Sony Fair. Through this event, we are making our products more accessible to our consumers. Our goal is to give them tools to help them discover their talents and capabilities through our products. And we want them to do that while having fun,” said Mr. Nobuyoshi Otake, President and Managing Director, Sony Philippines.
The two week spanning Sony fair will include interactive displays, community activities and workshops that showcases the Sony experience.
The event will be star studded by dance and music artists. Sony Personal Audio Ambassador Rammy Bitong as he spins tunes for the crowd and conducts an extra bass DJ workshop and a Silent Party. For a deeper take on music, Sony Personal Audio Ambassador Juno Oebanda will be holding a hi-resolution clinic that focuses on hi-resolution audio and the vast line of products that Sony offers. For those who swear by their love of dancing, UPeepz, UP Diliman's award winning dance group will be performing and conducting Dance workshops for the dance loving consumer.
For the Photography enthusiasts, Sony will hold several photography workshops for amateur photographers of entry and advance level skills. Mobile photographers will learn the essentials on self portraits, and urban art photography. There will be an Xperia on-the-spot Mobile Photography contest. For the Professionals, several photography and videography workshops with the international photographer and videographers, Pilar Trigo Bonnin and Paco Guerrero and the wedding studio, Mayad.
There will be travel, flat lay and fashion photography workshops with Kimi Juan, Helito de Leon and Charisma Lico. To cap the two week affair, Sonny will be hosting a Photo Clique get-together where guests will be able to meet and mingle with Sony Digital Imaging Ambassador, Nadine Lustre on December 18! Join the talented star as she shares her favorite tips for taking amazing photos using her Sony A5100.
“We’re preparing a lot of fun activities and workshops for our consumers and partners to participate in. The two-weekend long Sony Fair is our opportunity to provide different experiences, allowing guests to discover the endless possibilities that our products offer. We’re inviting everyone to drop by from December 9 to18 to catch all the activities they want,” said Alvin de Vera, Senior Director, Brand & Customer Communications Division, Sony Philippines.
Sound fun right? For more information on the upcoming Sony Fair 2016, visit www.sony.com.ph now.