The end of an era: BBM messenger is dead
After announcing last month that it would shut down its consumer service, Emtek pulls the plug on BlackBerry Messenger (BBM) today.
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| Emtek pulls the plug on BlackBerry Messenger (BBM) today |
The end of an era
BBM started in 2005 and it quickly gained a massive following worldwide due to its ease of use and innovative features during its time. However, in the modern Android and iOS era, it has been steadily losing users and failing to attract new ones.
The company revealed that three years ago, they tried to revamp the service, but their efforts fell flat.
We poured our hearts into making this a reality, and we are proud of what we have built to date," BlackBerry wrote on its blog. "The technology industry however, is very fluid, and in spite of our substantial efforts, users have moved on to other platforms, while new users proved difficult to sign on.
Moving forward, those who still want to use BBM may opt for the BBM Enterprise instead. It's the company's enterprise-grade encrypted messenger for personal use that is available on Android, iOS, Windows, and Mac.
Source: BlackBerry, Via: Engadget
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