Canva introduces new, AI-powered design tools

Joining the AI wave, Canva on Thursday introduced new and more powerful design tools that aim to help the creativity of any team.

Magic Edit

Canva's more powerful design tools

In a statement, Canva co-founder and CEO, Melanie Perkins said the company is introducing "a whole new range of features, focused on empowering brands to scale their creative outputs."

As technology continues to advance, we are reimagining the design process by making it even easier to take what is in your head, get it onto a page, and out into the world, faster than ever before, she added.

Notably, Canva said it is upgrading the Visual Suite with new AI-powered tools, namely:

Magic Design - this creates a selection of templates based on the style users selected for the image they uploaded. The guides can be also downloaded so they can be further customized.

Magic Edit - Add or replace anything in an image.

Magic Eraser - Easily removes unwanted details in an image.

Magically generate new Presentations - Helps in easily creating engaging and on-brand presentations.

Canva Assistant - provides recommendations for images and layouts, or generates custom AI content to upgrade designs.

Beat Sync - automatically matched video to the soundtrack.

Translate - automatically translate texts in designs to over 100 different languages.

Magic Write - easily create content from a simple text prompt in seconds.

Canva's Magic Translate

The company said it has also expanded the capabilities of its Visual Suite with Brand Hub, a set of new tools and features that will help users be efficient while maintaining their brand. These are:

Canva's Brand Kit

Brand Kit - Helps users easily find the right assets and create standout content.

Magic Replace - Allows users to update brand assets with a single click.

Brand Template - This can be shared with an organization’s teams to quickly create on-brand, compelling content.

Brand Folders - Help branding be organized and accessible.

Brand Guidelines - ensure teams are equipped with the knowledge that best represents their brand.

Brand Controls - Ensure teams are designing on-brand content.

Approval Workflows - Ensure designs undergo review and approval before publishing.

Canva also launched highly requested features and upgraded existing ones, which are:

• Shape Assist will help enhance simple sketches, like turning simple ideas into flowcharts, or mind maps.
• Layout design recommendations will be available once users add content to a page.
• Browse color palettes and font pairings that can help in developing a signature look.
• Adjust elements without affecting other parts of designs, or see all elements in one place through the layers feature.
• Gradients can now be quickly added to any background, shape, table cell, or frame.
• Customize positioning, alignment, spacing, and sizing through the Precision Position Tools.
• Create alt text for media, images, and elements that describes what’s happening, providing extra context for those with visual impairment or accessibility needs.
• Drag and drop any file straight into the editor to transform it into an editable Canva design.
• 953 fonts are now available including Arial, Avenier, Courier, Helvetica, and Times New Roman.

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