PLDT mobile arm Smart and Maya have recently partnered to remove fees on buying load and data packages.
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| Maya x Smart | 
No more load fees for Smart on Maya
Under the deal, Smart and TNT subscribers may now purchase loads with zero convenience fees, unlike with other e-wallet apps.
Moreover, the Maya app is now zero-rated for Smart users. This means that its users can now access the app—even without mobile data. If you have a data package, it won't consume your mobile data.
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| From left, Jose Anton Torres, Maya Chief Marketing Officer; Mariam Randhawa, Maya Head - Consumer Business; Lloyd Manaloto, Smart FVP - Corporate Brand and Strategy; and Marjorie Garrovillo, FVP, Marketing - Smart Brands and Sales & Development Head. | 
Smart and Maya also announced that their customers can also access exclusive data promos such as Magic Data 99 and All Data 99 through the Smart Online Store and Maya until December 31, 2025.
This collaboration goes beyond promos—it’s about breaking barriers to digital access, said Lloyd Manaloto, First Vice President for Corporate Marketing and Strategy at Smart. Together with Maya, we're making it easier for Filipinos to stay connected and take control of their finances—without the extra costs. It's seamless, inclusive, and built for the way people live today.
By working with Smart, we're making it easier for Filipinos to access the tools they need to manage their money, transfer funds, save, pay bills, and stay online—without worrying about extra costs, said Khurram Malik, Group Chief Commercial Officer at Maya. 
The initiative is already rolling out in phases nationwide.
 
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