Acer remains PH's No. 1 Laptop Brand for 20 Straight Years

Acer records its highest 37 percent market share, marking its 20-year dominance in PH.

Acer number 1

Unchallenged for 2 decades

The brand says they remain as the country’s top laptop brand for 20 consecutive years from 2006 to 2025. 

The company shared that this is backed by data from the IDC Quarterly Personal Computing Device Tracker for the fourth quarter of 2025. 

Acer also achieved its highest-ever consumer laptop market share of 37.3 percent in 2025, based on Nielsen-GfK data. 

It added that the brand holds a 40.5 percent share in the consumer gaming segment and a 36.1 percent share in the non-gaming segment.

We are incredibly proud to have earned the trust of Filipino consumers for twenty years, said Sue Ong-Lim, managing director of Acer Philippines. We will continue to serve our consumers in ways we know best to remain the top-of-mind computer brand in the country.

The company attributes its sustained growth and market presence to what it describes as an accessible premium positioning, supported by its retail footprint, service center network, involvement in the esports sector, and collaborations with brand ambassadors.

A true market leader in PH

Acer offers a range of laptops across various price segments. Its Aspire series is positioned for students, while the Nitro series targets gaming enthusiasts with higher-end specifications.

The company has also been involved in initiatives to support the esports industry, including the Asia Pacific Predator League. While its partnerships with local artists, such as the PPOP group SB19, aim to connect the brand with younger consumers.

For more information about Acer, visit the official website or follow Acer Philippines on Facebook.

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