Fujifilm Launches X-E3 and Instax Share SP-3

Fujifilm officially launches the Fujifilm X-E3 digital rangefinder style camera along with the Instax Share SP-3 with James Reid, Magic Liwanag and Shaira Luna.

X-E3 Silver!

Philippines' heartthrob James Reid is now the official endorser of the new digital rangefinder style camera, the X-E3 and the new Instax Share SP-3!

The X-E3 is the successor to the popular X-E line of digital rangefinder style cameras from Fujifilm. On paper it has specs nearly identical to the X-T20 that was launched earlier this year, except for a fixed touch screen LCD, bluetooth with the omission of the built-in flash and directional buttons!

X-E3 with XF 18 to 55 and flash!

Related: Fujifilm X-T20 Review - The best SLR style 4K Mirrorless Camera for the price?

Designed with minimalism in mind, the omission of those buttons help the photographer focus on taking the shot and are replaced by touch gestures. The new touch screen is promised to be an improvement from previous Fujifilm cameras.

See also: Fujifilm X-E3 Review - Compact Rangefinder-style Mirrorless Camera!

Fujifilm also announced that they are collaborating with Shaira Luna and Magic Liwanag, Two of the most skilled and fast growing popular photographers in the Philippines today.

It comes in two colors black and white!

Along with the X-E3 is the all new Instax Share SP-3 printer with a new 1:1 aspect ratio! With the release of the square instax film earlier this year, it was only a matter of time until Fujifilm created a square 1:1 aspect ratio printer for these! 

Like earlier versions of the Instax Share printers, you can print images directly from your Fujifilm camera and or pictures from your smartphone via the Instax Share app on the Google Play store and Apple Appstore!

This means you can print all those square instagram pictures you've saved up!

So tell us whether you'll get the X-E3 or the SP-3 in the comments below!