HONOR shipped 71 million smartphones in 2025, a new record

HONOR recently shared that the company had a record 2025.

File photo: HONOR Magic7 Pro

Dominant 2025 for HONOR

In particular, HONOR's Executive Management Team announced that the company has sold more than 71 million smartphones, marking a 50 percent surge in sales—the first time it has achieved such a milestone.

This indicates that the company is expanding globally, with 50 percent of its smartphone sales outside of China.

Out of the total, 10 million were flagship smartphones, driven largely by the Magic7 Series.

Big 2025 for HONOR, a former HUAWEI sub-brand

According to reports, the company now has at least 10 percent market share across 17 regions in Latin America, the Middle East, and Africa. HONOR emerged as the top brand in Malaysia, holding an 18 percent market share in smartphones and a 30 percent market share in tablets.

HONOR has achieved record smartphone shipments in the consumer market for the first time, thanks to its bold "bigger batteries in all devices" initiative.

Looking ahead, the company is doubling down on AI through its HONOR Alpha strategy, committing over USD 10 billion in investments over the next five years to develop AI-powered smartphones, PCs, tablets, and wearables.

Early in 2026, HONOR also appears to have a strong start in the Philippines with the now viral HONOR X9d 5G with an ultra-durable design and massive 8,300mAh battery capacity for just PHP 18,999 SRP.

Via: GSMArena, Huawei Central