TikTok adds feature that aims to answer why a vid is on your fyp
TikTok on Tuesday said it is beginning a tool that will solve a mystery in its user's life—why a video landed on his or her fyp.
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| File photo: Social media giant TikTok |
Why this video feature
According to a report by CNN, the new feature called "Why this video," which TikTok is rolling out over the coming weeks will add more context about how the app’s algorithms recommend video in a user’s feed.
Our system recommends content by ranking videos based on a combination of factors based on your activity on our app, which includes adjusting for things you indicate you're not interested in. Our goal is to serve a range of relevant and entertaining content, TikTok said in a post.
With this, TikTok said a user can get information on reasons why a certain video landed on his or her feed.
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| Photo from TikTok |
Some of these reasons include "user interactions," which refers to the content you watch, like, or share as well as comments you post and things you have searched for on the app; "accounts you follow or suggested accounts for you;" "content posted recently in your region;" and “popular content in your region."
This can be accessed by tapping the share button, then the question mark icon.
Upon checking the app, the feature is not yet available in the Philippines.
Meanwhile, the social media company said it plans to further develop the feature.
Looking ahead, we'll continue to expand this feature to bring more granularity and transparency to content recommendations, TikTok said in a blog post.
This comes amid renewed scrutiny on the safety of TikTok's algorithms for its users, especially the young ones.
In the past months, TikTok has announced solutions to address the concerns of its users, like tools that allow customizing content recommendations, rolling out parental controls to restrict what children can see on the app, and pledging more transparency.
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