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Canalys: Apple crushes Samsung to become the biggest smartphone player last Q4 2022!

According to market research firm Canalys, American tech giant Apple has become the biggest smartphone vendor in the world last Q4 of 2022.
Apple vs Samsung

Apple number 1!

Top 5 vendors last Q4 2022

The company achieved 25 percent of the market share, its biggest quarterly market share ever. This is a massive jump compared to its 18 percent last Q3.

As a result, the company leapfrogged former number 1 Samsung with just 20 percent of the pie.

At number 3 is Xiaomi with 11 percent, but it is lower than its 14 percent last quarter.

Rounding up the top 4 and 5 are siblings OPPO and vivo with 10 percent and 8 percent, respectively.

The worldwide smartphone shipments fell by 17 percent YoY (year-on-year) in Q4.

Smartphone vendors have struggled in a difficult macroeconomic environment throughout 2022. Q4 marks the worst annual and Q4 performance in a decade, said Canalys Research Analyst Runar Bjørhovde. 

For the entire year, Samsung continues to be the leader with 22 percent. But Apple is closing in the gap with 19 percent. Xiaomi is at number 3 with 13 percent followed by OPPO and vivo with 9 percent each.

For 2023, Canalys forecast flat to marginal growth for the smartphone market.

To read the full report from Canalys, click here.

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