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CES 2024: ASUS unveils Zenbook Duo 2024, Vivobook, Zenbook 14 lineups w/ Intel Core Ultra 9 or Ryzen 8040 series!

ASUS has presented its technological advances at the Consumer Electronic Show 2024 in the US.
CES 2024: ASUS unveils Zenbook Duo 2024, Vivobook, Zenbook 14 lineups w/ Intel Core Ultra 9 or AMD 8040 series!
The new laptop products of ASUS for CES 2024

New eco-friendly and AI laptops from ASUS!

During the event, ASUS Co-CEO S.Y Hsu underscored the company's leading role in promoting innovation.

This year we have not only continued our remarkable journey toward sustainability, but we have also leveraged our technological expertise in the field of AI and strategic alliances and partnerships, to create innovative solutions in the fields of consumer, commercial, and gaming. With the dawn of a new age of AI-assisted technologies, ASUS is continuously striving to use this expertise and improve the user experience of every user.

A commitment to quality and sustainability

ASUS then talked about its commitment to quality and with its 2024 consumer and commercial laptops, they said these products underwent rigorous MIL-STD 810H military-grade testing for durability. The company says this is their way of ensuring consumers will have long-lasting value and notable user experiences.

The launch ceremony also highlighted ASUS' continuous support for sustainability, demonstrating extensive ESG initiatives that integrate conservation across goods, operations, and carbon-offset services. ASUS aspires to be a net-zero organization, and its recent certification as an EPEAT Climate+ Champion acknowledges its activities and promotes a proactive approach to environmental sustainability. Setting bold near-term science-based emissions reduction objectives, as certified by the prestigious SBTi, demonstrates their dedication to mitigating climate effects.

ASUS' drive for sustainability also earned them global recognition and acknowledgment by the Financial Times as a Climate Lead in Asia-Pacific and inclusion in the Corporate Knights Clean 200 Index. All of these are thanks to ASUS' inventions like creating the first carbon-neutral laptop, Bamboo-series laptops, and the first carbon-neutral verified business laptop in 2022.

The brand stated that they are actively using recycled materials in manufacturing and packing and has used more than 1,600 tons of PCR plastic since 2017 and 20K+ tons of recycled paper in 2022. Since 2019, ASUS has recycled over 40,000 tons of e-trash, exhibiting its adherence to decreasing environmental impact. As a result, income from environmentally friendly items exceeded 87.2% of qualified revenue in 2022, illustrating ongoing progress toward a circular economy to reduce environmental impact.

Introducing AI-powered laptops and an expanded product line

During the event, ASUS displayed products that are powered by the new Intel Core Ultra processors which are equipped with AI-focused Neural Processing Unit (NPU). The firm claims this should speed up AI workloads and cloud-based AI programs that will result in remarkable performance while also displaying energy efficiency. This improvement helps to extend the battery's lifespan, which aligns with a more ecologically friendly strategy.
The new Zenbook Duo 2024
The new Zenbook Duo 2024

Among the products displayed is the ASUS Zenbook Duo 2024. This features a 14-inch dual touchscreen OLED panel with 3K resolution and 120Hz refresh rate. 
dual screen desktop mode
dual screen desktop mode

The said display is joined by a lay-flat 180-degree hinge to instantly expand the workspace to up to a large 19.8-inch which can be utilized in horizontal or vertical orientations. This offers versatility for users who may opt to choose between a laptop, dual screen, desktop, or sharing mode all of which are controlled by the intuitive ScreenXpert software from ASUS.
More screen orientations
More screen orientation

The brand says the laptop can be configured up to Intel Core Ultra 9 processor and comes with an ErgoSense keyboard and touchpad that uses Bluetooth connection. This combo only weighs for a total of 1.35kg making it a lightweight productivity companion.
ASUS Vivobook Pro 15 OLED
ASUS Vivobook Pro 15 OLED

Up next are the Vivobook Pro 15 OLED (N6506) and the Vivobook S Series

The ASUS Vivobook Pro 15 OLED offers a 15-inch 3K OLED screen with 120Hz refresh rate, up to Intel Core Ultra 9 processor, RTX 4060, ASUS IceCool Pro cooling with 125W combined TDP,  DialPad virtual rotary control, AiSense camera security features, and AI noise cancellation technology for clear voice calls.
The 14-inch Vivobook Series
The 14-inch Vivobook Series

On the other hand, the ASUS Vivobook S series laptops bring sleek, powerful, and lightweight Intel Evo Edition laptops that offer 14-inch, 15-inch, or 16-inch screen variations with OLED panels with 120Hz refresh rates and are powered by the same Intel Core Ultra processors with 45W TDp.

There are also AMD variants with model numbers M5406 for 14-inch, M5506 for 15-inch, and M5606 for 16-inch that features the Ryzen 8040 series processors with AMD RDNA 3 graphics, similar 45W TDP and come with Ryzen AI acceleration for that efficient performance.

All ASUS Vivobook S series laptops include a dedicated Copilot key, allowing users to quickly access Windows 11's AI-powered capabilities with a single push. Users of the new ASUS Vivobook S series can modify memory allocation to the iGPU (up to 8 GB), which can improve the performance of gaming and AI apps.
The new Zenbook 14 OLED
The new Zenbook 14 OLED

Moving forward, ASUS also unveiled the Zenbook 14 OLED (UX3405/UM3406). A premium ultraportable notebook that carries the same choices of up to Intel Core Ultra 9 processors or AMD Ryzen 8040 series with AI. The laptop boasts a 14-inch display, 1.2kg weight, and a thin frame of 14.9mm only. It also offers 3K resolution on the ASUS Lumina OLED with 120Hz refresh rate and comes with strong super-linear speakers. Just like the rest of ASUS offerings, these also are equipped with US military-grade durability testing as mentioned above.

So far these are the new laptop lineups that ASUS has shown. But there are more products like foldable monitors, a new WiFi router, a Mini PC, a new ExpertBook series, and TUF gaming which we will tackle in a separate article.

What do you guys think?

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