Smart boosts SIM Registration drive with new campaign

Less than a month before the deadline, PLDT's wireless arm Smart Communications has further ramped up its drive to encourage its subscribers to register their SIM cards.

Smart SIM Registration deadline campaign

Register your Smart and TNT SIMs now

Through its 'Mag-SIM Reg para hindi SIM Dead' campaign, Smart reminds customers to register their SIM to avoid all the hassles once their SIMs got deactivated.

You can watch Smart's public service announcement here.

Our smartphone has become an extension of ourselves, and failing to register our SIM will cut us off from the many technological conveniences that enable us to live more today. This is why we encourage all our customers to register their Smart and TNT SIMs ahead of the April 26 deadline, said Francis E. Flores, SVP and Head of Consumer Wireless Business – Individual at Smart.

Smart, in a statement, reiterated the scenarios subscribers might experience if they fail to register their SIMs.

Deactivated SIMs still have a five-day grace period for registration and reactivation, but once this is ignored, subscribers will experience the following:

• No outgoing and incoming calls
• No sending and receiving messages
• No internet access
• No load balances

As of April 1, SIM registration under Smart and its value mobile brand TNT stood at 28.5 million.