Globe reinvents gift-giving and Christmas traditions with "Wonderful World of Globe"
Celebrating the holidays during a pandemic can be hard for most Filipinos. This is why Globe targets to recreate Christmas with its Wonderful World of Globe campaign.
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| Holiday greetings from Globe's CEO Ernest Cu |
Providing great options to rekindle the holiday spirit
Christmas is coming near and most Filipinos prefer to enjoy and do holiday activities, including the local traditions. With this in mind, Globe's objective is to uplift lives and rekindle the Christmas spirit.
Since internet access became more necessary this year, Globe has a new offer for family and friends. The Surf4ALL is a first-of-its-kind, fully convergent data offer that is said to give users high GBs for all sites and a shareable GB allocation. Through this promo, you can share data with Globe Prepaid, Globe Postpaid, Globe Platinum, Globe At Home Prepaid WiFi, and TM.
There's also an increase in demand for online shopping so the company also teamed up with Puregold to launch PureGo. This is an online grocery shopping platform that can deliver groceries to your home the next day.
Moreover, Globe also wants to recreate togetherness by offering various media content like video, music, games, and sports for family bonding. Aside from offering the 5G service, it forged partnerships with Niantic, Riot, HBO GO, YouTube VR, and Kumu.
For gift-giving, Globe Platinum collaborates with World Vision to create the #ForFutureHeroes program. It is composed of virtual experiences in partnership with BGC Arts Center, Electric Studio, and others that allow Globe Platinum customers to pursue their passions at home while making an impact on others.
Recognizing the pressing demand of educators for a fast, reliable, and affordable internet connection, Globe At Home initiated WiFi2Teach which supports the DepEd’s Distance Learning program through the donation of Globe Prepaid WiFi modems.
To give small and medium enterprises the much-needed boost, Globe myBusiness's Gift Local campaign encourages everyone to patronize local products for their Christmas gift-giving. There's also a ChristMAS KAYA with GCASH to enable users to send digital gift envelopes as aguinaldos to their inaanaks and pamangkins.
Meanwhile, the GLife, is a new GCash app feature that provides more gift and feast options across different brands and e-commerce platforms, ranging from Lazada, Puregold, DataBlitz, PureGo, Boozy, Goldilocks, Goama Games, and more.
Lastly, Globe also made efforts to recreate local traditions as it partnered with the MMFF and UPSTREAM to allow families to view Metro Manila Film Festival films like they did last year.
WWG also promotes Filipino talents and celebrates the athletic achievements of boxing world champion and global icon Manny Pacquiao, Tennis child prodigy and Australian Open doubles champion Alex Eala, PH rep to FIBA 3X3 World Tour, Manila Chooks TM Team, ONE Championship’s martial arts stable Team Lakay.
Globe also supports a roster of local music artists and local greats with tremendous fan bases like December Avenue, Ben&Ben, SB19, The Juans, and Donnalyn Bartolome.
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