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Twitter for iOS begins testing upvote and downvote buttons on tweets

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Twitter is currently testing a new feature allowing you to interact with Tweets you do or don't like.
Twitter for iOS begins testing upvote and downvote buttons on tweets
Examples of Twitter upvote and downvote buttons (Photo from Twitter Support)

Understand the types of replies users find relevant

A year ago, Twitter’s Chief Product Officer Kayvon Beykpour announced that the social network was exploring the idea of adding a dislike button to the app. This is in response to a cybersecurity expert's statement that Twitter should "Add dislike button or downvote capability".

This time, it seems the social media platform is already testing the idea of an upvote and downvote button for some iOS users. The company posted the confirmation through a tweet posted on its Twitter Support account. It mentions that a small group of users on iOS will be able to use the new upvote and downvote options. 

The upvotes will appear as likes while the downvotes or dislikes will be hidden in public. This probably means that they intend to use downvotes for internal metrics only. Twitter explains the objective of this test by writing,

Some of you on iOS may see different options to up or downvote on replies. We're testing this to understand the types of replies you find relevant in a convo, so we can work on ways to show more of them. 

Moreover, the platform is also trying out different designs for this feature. This includes upvote and downvote buttons, likes and dislikes, and pairing the classic heart with a downvote. Twitter also noted that upvotes and downvotes don't affect the order of tweets.

There's no word yet when will the company officially roll it out in public.

Sources: Twitter, Mashable
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